Henrich Insurance Group

The Super Bowl isn't a one-day event- it's a week-long party! A host of family-friendly activities, concerts, tastings, and yes, super-duper-exclusive affairs are set to take over the city.
Many Exciting events and important milestones are planned leading up to the multi-day festival that will culminate with the playing of Super Bowl LI on February 5, 2017.
New Events are added regularly- keep track of them here! 
Recommended Driving Routes Complete Transportation Guide


What: Super Bowl LIVE

When: Jan 28- Feb 5 10:00 am - 11:00 pm
Where: Discovery Green

Family friendly!
Super Bowl LIVE presented by Verizon is a free-to-the-public fan festival that will be held in and around Discovery Green for nine days leading up to Super Bowl LI. There will be interactive games and exhibits, live music, food and fun for the entire family. There will also be Future Flight, the signature attraction of the event, a combination of virtual reality and a drop tower that takes riders on a trip to Mars and back. With so much to do and so many great performances, there is something for everyone who visits.
Click for Details

What: Game City Showcase
When: Jan 30 - Feb 2 6-9 p.m.
Where: Midtown, Museum, EaDo and Theater Districts
Make your way through four of the city's most eclectic districts during this free, four-day community event series, which is loaded with music,
local art, celebrity pop-ups and food and drink sampling from eight to 10 different restaurants.

What: Mid Main Superfest
When: Feb 2-Feb 5
Where: 3600-3700 blocks of Main Street

Catch live performances from the The Polyphonic Spree, The TonTons, US., and more during this free, four-day music/art/food block party,
along with a varity of pop-up shops and culinary demonstrations.

What: Pearland Super Weekend
When: Feb 4 at 7 p.m.
Where: Pearland Town Center

Catch NBC's season
2 The Voice contestant RaeLynn as she headlines a free concert for Pearland's two-day Super Weekend. The Baytown native will perform her
debut album WILDHORSE, including her current single "Love Triangle", with Texas artist Two Tons of Steel as opening act for the show.


What: 2017 NFL Experience
When: Saturday, Jan 28 to Sunday, Jan 29 and Wed, Feb 1 to Sunday, Feb 5
Where: George R. Brown Convention Center

Provides visitors of all ages with the chance to participate in NFL-themed games and activities. Fans can test their football skills, view live game action
using virtual reality technology, get a photo with the most prestigious trophy in sports, the Vince Lombardi Trophy, and take part in a range of other football-themed experiences.
Youth football clinics, merchandise from NFL Shop presented by Visa, player autograph sessions and more.
Tickets are $35.00 for adults and $25.00 for children 12 and under, and permit entry for a particular day and time. An NFLXtra Fast Pass may be purchased for $55.00.
here for more information and a list of NFL experience Driven by Genesis attractions.

What: Summit on Sports Media
When: Jan 31, 9 a.m.- 4 p.m.
Where: Houston Ballroom, University of Houston

Prepping for the Big Game doesn’t mean all play. UH is hosting a daylong conference for the young interested in pursuing a career in sports and the young at heart
who want to stay up-to-date with the industry. Sports media professionals from the NFL and Forbes to ESPN and Adidas will hold a variety of interactive panels.
Tickets start at $50 ($10 for students), houstonsportssummit.com

What: Big Game Challenge
When: Jan 31 at 6 p.m.
Where: Lucky’s Pub, Downtown

Remember your glory days in college as the undefeated beer pong champion? It’s now time to relive those joyous moments in the ultimate contest with four rounds
of the game, along with giant Connect Four, cornhole, and Hungry Hungry Hippos. Prizes include concert tickets, gift cards and more.
Tickets start at $20 for team entry, general admission is free, 

What: Navigation Tailgate - Super Street Market Block Party
When: Feb 2 – Feb 5
Where: Navigation Esplanade 

Enjoy East End’s unique culture and delicious foods from pop-up restaurants (including Texas barbecue, tacos, tortas, and Thai cuisine, to name a few), custom arts
and crafts, Texas barbecue from Harris County General Store, and live bands and entertainment. Ballet Folklorico dancers and mariachis will also perform nightly as
you sip on local brews and margaritas. Tickets start at $10, free for children under 12, 

What: Tailgate on McGowen
When: Feb 4, 11 a.m.–11 p.m.
Where: Mongoose versus Cobra, 1011 McGowen, and Leon’s Lounge

Have a pre-Super Bowl feast with Texas BBQ from Harlem Road Texas BBQ and custom brews from 8th Wonder, Saint Arnolds, and Eureka Heights breweries at this
morning-till-night tailgate. Enjoy live music from DJs and local bands, along with specialty cocktails and punches if beer isn’t your thing. Tickets start at $20, eventbrite.com

What: Gumbo Cook-Off and Crawfish Boil
When: Feb 4, 11 a.m.–7 p.m.
Where: Lucky’s Pub, Downtown

A part of the 10-day street fest, Eado End-Zone, this gastronome cook-off has all the gumbo you could ever want in one location—unlimited samples might we add—and
music from top DJs. Think you have the best recipe? Enter to be included in the competition for a first-place prize of $2,000.
Tickets start at $30 for general admission, $150 for team entry, 

What: Lil Wayne & Celebrity Friends “Undisputed” 2017 Super Bowl Party
When: Feb 4 at 9 p.m.
Where: Ayva Center

After recently dropping hints of releasing four projectsCarter V, Dedication 6, Funeral, and Velvet—this year, it may be safe to assume that Lil Wayne will perform
at least one new song during this pre-Super Bowl music bash. The complete lineup of “celebrity friends” is soon to be announced, but we’re keeping our fingers crossed
that Houston-loving Drake will make an appearance. Tickets start at $75, eventbrite.com

What: Super Beef Sunday
When: Feb 5, 11 a.m–2 p.m.
Where: Saint Arnold Brewing Company  

The Houston Barbecue Festival is back again with its fourth annual Super Beef Sunday, meaning that hungry Houstonians can engulf unlimited samples of mouth-watering
barbecue and drink a ton of beer. Expect to eat samples from Pinkerton’s Barbecue, Harlem Road Texas BBQ and Louie Mueller Barbecue, and if you toss in the towel early,
take home pre-wrapped whole brisket and racks of beef ribs. Tickets start at $50,

What:  Topgolf Webster’s Watch Party
When: Feb 5, 5–11 p.m.
Where: Topgolf Webster

If you’re on a budget but still want to take part in the football fun, head to Topgolf watch to the Big Game on a giant screen projector, where you can receive a complimentary
game and free wings and chips and salsa—all less than 10 bucks. Tickets start at $5, 

It’s going to cost you

What: Media Kickoff Party for Super Bowl Media Week
When: Jan 29 at 9 p.m.
Where: Ecurie25 Supercar Club, City Centre

There’s nothing like fresh hand-rolled cigars, free drinks, hor d’oeuvres and exotic cars to prep yourself for the Big Game. Ecurie25 Supercar Club is hosting a media kick off party
with former NFL defensive end and talk show host N.D. Kalu, along with NFL players and celebrity guests. Tickets start at $150, eventbrite.com

What: EA SPORTS Bowl
When: Feb 2
Where: Club Nomadic 

The tattoo on your shoulder might be more affordable than a floor-level ticket to see DJ duo The Chainsmokers and country superstar Sam Hunt for the opening night of Club Nomadic’s
three-day music fest—but it’s definitely a sight to see. The event will not only feature live performances from both artists, but also professional athlete tournaments in Madden NFL 17
and FIFA 17. Tickets start at $100, ticketmaster.com

What: Bulls & Blackjack
When: Feb 2, 6–10 p.m.
Where: Private Manor in River Oaks

Online poker champs step aside, professional poker player Maria Ho is in the house along with former Astros player Roger Clemens, former New York Jets star Wayne Cherbet,
Baltimore Ravens Super Bowl winner Vonta Leach, and more at this Vegas-style poker event. The tournament, hosted by former Texans’ Wade Smith, will have 12 celebs compete
head-to-head for a prize of $25,000 that will be donated to a charity of their choice. Tickets start at $1,000, bullsandblackjack.com

What: The Ditka & Jaws Cigars with the Stars Party
When: Feb 2, 7–10 p.m.
Where: Irish Cowboy 

A chance alone to see Mike Ditka in person may be well worth the price tag for this cigar party, but if that’s not enough, think about meeting Jonathan Ogden, Fred “The Hammer”
Williamson and Trey Wingo, to name a few of the confirmed football celebrity guests. The event will be equipped with an open premium bar the entire night, appetizers and cigars, of course.
Tickets start at $500, ditkajawscigars.com 

What: Big Game Weekend
When: Feb 2 – Feb 5, 10 p.m.–2 a.m.
Where: Clé Houston 

Clé nightclub is turning heads with their five-night line-up of well-known DJs, including Skrillex, Tiesto, DJ Snake, Vice and Nightmare. Minus DJ Vice’s $35 performance on Feb. 2,
the price tag for these entertainers is high. Tickets starting at $200, clehouston.com

What:  Xtreme Xperience at GrandSport Speedway
When: Feb 3 and Feb 4
Where: GrandSport Speedway 

Give yourself some fresh air and clear your mind before the Super Bowl—no bad juju needed for whichever team you’re rooting for—and race your dream car for three laps.
Choose from the Ferrari 488 GTB, Lamborghini Huracan, Acura NSX, Porsche 911 GT3 and more. Tickets start at $300, 

What: 2017 Hall of Fame Players Legends Bowling Classic
When: Feb 3 at 6 p.m.
Where: AMF Strafford Lanes, Stafford

Gather a team of four to bowl against NFL legends that are either your comrade or opponent in this exclusive bowling competition. All players are given a complimentary gift bag
of 2017 commemorative merchandise from event sponsors, while the winners will be announced at a special awards after party. Tickets start at $350,

What: Players’ Wives Fashion Show
When: Feb 3, 11 a.m.–2 p.m.
Where: Tootsies, Kirby

The NFL players aren’t the only ones keeping busy during Super Bowl week; their wives—known as the Off the Field Players’ Wives—are hosting their 16th annual fashion show,
where Houstonians can get a perfect view of the catwalk. Shop alongside NFL wives after they walk the runway and sip on delicious cocktails. Proceeds will benefit the Off The Field
Players’ Wives Association and Covenant House. Tickets start at $100,

What: Playboy Party
When: Feb 3, 10 p.m.–2 a.m.
Where: Spire

Last year Playboy shocked its partygoers when they announced that their iconic publication would debut its first non-nude issue in March, a month following the Super Bowl.
This year it’s uncertain what they’ll have up their sleeve, but guests will be sure to still find a whole lot of sexy, glam and chic throughout the bash, especially in the stars attending.
Remember, clothing is a must. Tickets start at $250,

What: Extravaganza of Stars
When: Feb 4, 6–11 p.m.
Where: Blackburn estate

Only in Houston, and during Super Bowl weekend, can you say that you met Buzz Aldrin, a member of an astronaut on the Apollo 11 mission—yes, the second man to walk on the moon.
Benefitting the Historical Texas Treasures, the event will also feature appearances by George Foreman, American Idol winner Jordin Sparks, Booker T and country artist Clay Walker.
Tickets start at $1,500,

What: NFL Alumni Official Game Day Brunch
When: Feb 5, 11–2 p.m.
Where: Del Frisco’s Double Eagle Steak House

Prep yourself for game day with a hearty brunch alongside Ron Jaworski, Terrell Owens, Andree Reed and Ed “Too Tall” Jones at Del Frisco’s Double Eagle Steak House. The late morning
features Chalk Talk sessions, game analysis and autograph signings. Tickets start at $500,


What: The 2017 Maxim Magazine Party
When: Feb 4 at 8 p.m.
Where: Smart Financial Centre, Sugarland

One of the most sought after spot of all Super Bowl Live parties, anyone who is anyone will be here, including top celebrities and athletes. With a reputation of hosting the most publicized parties, the magazine won’t fail to amaze you this year with live artistic paintings, musical performances and a clever mix of art, fashion and sports throughout its interactive areas. themaximevents.com

What: Leather & Laces
When: Feb 3 and Feb 4 at 9:30 p.m.
Where: Hughes Manor Campus

Find a mix of the A- and the “Ohhh, I remember him/her now”-B-Listers (think Carmen Electra, Nicole Scherzinger and Roselyn Sanchez) at this two-night celebration. Last year Leather & Laces put on a unique spectacle from Cirque USA, a combination of aerial, opera, street and ballet performances, so expect to see similar jaw-dropping performances, along with hand-rolled sushi, open bars and hors d’oeuvres.

What: The Texans House, Courtyard
When: Feb 2 – Feb 4, 10 a.m.–2 a.m.
Where: The Grove at Discovery Green

As the Houston Texans’ “official hospitality venue,” this three-day affair will feature daily Q&A sessions, mixology demonstrations, cigar rollers, DJs and live bands for Marriott Rewards members only. Guests also have the opportunity to meet cheerleaders and have their photos taken and autographs signed with current and former NFL players, along with food and drink served by executive chef and owner of The Grove, Robert Del Grande. nflonlocation.com

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